Authentic Brands Group | 07/12/17
Authentic Brands, which also owns Muhammad Ali and Marilyn Monroe, values dead celebs on their social media presence and the spending power of their fans.
In April, Shannon Gagliardi, a 48-year-old nurse practitioner from Louisville, took the vacation of a lifetime. She’s a fan of Elvis Presley and still considers missing a 1976 New Year’s Eve concert by the King in Pittsburgh one of the biggest regrets of her life—even though she was only 6 at the time. So it was a dream come true when she stayed three nights at the Guest House at Graceland with her sister, brother, niece, and grandniece…
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