Marilyn Monroe | 03/02/15
Coca-Cola celebrates the 100th anniversary of the Coca-Cola bottle with its ‘Kissed By’ campaign featuring images of iconic celebrities, Marilyn Monroe, Elvis Presley, and Ray Charles being ‘kissed by’ the Coca-Cola bottle, an experience shared across generations for the last 100 years.
Throughout 2015 local markets will further leverage ‘Kissed By’ featuring modern-day celebrities and musical icons. Coca-Cola’s year-long celebration also includes new advertising, a music anthem and a series of art exhibits featuring works from some of the world’s leading contemporary artists.
Read more and preview the campaign on Adage.com “See The Spots: Preview Coke’s Big New Global Bottle Campaign”
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